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Privacy Policy.

Exactly what information we collect, why we collect it, who we share it with, and the controls you have over your own data. Written in plain English — because privacy that's hidden in legal jargon isn't really privacy.

Effective Jan 1, 2026 Last Updated Apr 15, 2026 GLBA Compliant
01

Our Privacy Promise

Lion Loans Inc. takes your privacy seriously. This Privacy Policy explains what personal and financial information we collect, why we collect it, how we use and protect it, and the choices you have about your data.

We comply with the Gramm-Leach-Bliley Act (GLBA), the California Consumer Privacy Act (CCPA), and other applicable state and federal privacy laws. Where there's a conflict between this policy and applicable law, the law prevails.

02

Information We Collect

Information You Provide

  • Identifying information: full name, date of birth, address, email, phone number, Social Security Number.
  • Financial information: employer name, income amount and frequency, bank routing and account numbers.
  • Identity verification: driver's license, state ID, or passport number.

Information We Collect Automatically

  • Device & browser data: IP address, browser type, operating system, device identifiers, referring URLs.
  • Usage data: pages visited, time spent, clicks, application progress, geographic region.
  • Cookies & pixels: session and persistent cookies for authentication, preferences, and analytics.

Information from Third Parties

  • Credit bureaus: soft credit reports for underwriting purposes (does not affect your score).
  • Bank data aggregators: read-only transaction data via Plaid or similar services to verify income.
  • Identity verification services: KYC providers that confirm your identity matches government records.
03

How We Use Your Information

  • Evaluating loan applications — verifying identity, income, banking, and ability to repay.
  • Servicing loans — processing payments, sending reminders, managing your account.
  • Complying with law — fraud prevention, anti-money-laundering checks, regulatory reporting.
  • Improving services — analyzing usage patterns to make the website faster, simpler, more accessible.
  • Communicating — sending essential account notices and (with consent) marketing.
  • Security — detecting suspicious activity, preventing unauthorized access.
04

Who We Share Information With

Lender Network

To match you with a loan, we share application information with verified direct lenders in our network. These lenders use your information solely to underwrite your specific loan and are contractually bound to the same privacy standards as Lion Loans.

Service Providers

We share data with third-party vendors who help operate our services: bank data aggregators, KYC providers, payment processors, cloud hosting, customer support tools, and analytics. All vendors are contractually required to protect your data and use it only for the purposes we authorize.

Legal Requirements

We may disclose information when required by law — including subpoenas, court orders, regulatory inquiries, or to protect our rights, the rights of users, or to prevent harm or fraud.

Business Transfers

If Lion Loans is acquired or merged, your information may transfer as part of that transaction. Successor companies are bound to honor the privacy commitments in this policy.

05

What We Never Do

We do not sell your personal information. Period. We never have and we never will. Your data is not a product.
  • We do not share your data with marketers, advertisers, or data brokers outside the loan-matching process you initiated.
  • We do not share your Social Security Number except with credit bureaus and lenders for the loan you applied for, or as legally required.
  • We do not use your bank account access for anything beyond income verification — we cannot move money, see other accounts, or change passwords.
  • We do not target ads to you based on your financial information.
06

How We Protect Your Data

  • Encryption in transit: 256-bit SSL/TLS for all data transmitted between your browser and our servers.
  • Encryption at rest: AES-256 encryption for sensitive data stored in our databases.
  • SOC 2 Type II audited: independent annual audits of our security controls.
  • Access controls: employee access strictly limited based on role; multi-factor authentication required.
  • Monitoring: 24/7 security monitoring with intrusion detection and incident response.
  • Breach notification: required notification to affected users and authorities within mandated timeframes (typically 30 days).

No system is perfectly secure. We cannot guarantee absolute security, but we apply industry-leading practices and continuously improve our defenses.

07

Cookies & Tracking

We use the following categories of cookies and similar technologies:

  • Strictly necessary: required for login, security, and core functionality. Cannot be disabled.
  • Functional: remember preferences (language, region, settings). Optional.
  • Analytics: understand how users interact with the site (Google Analytics, internal tools). Optional.
  • Marketing: measure marketing campaign effectiveness. Optional; off by default in privacy-sensitive jurisdictions.

You can manage cookie preferences through your browser settings or our cookie consent banner. Disabling certain cookies may limit functionality.

08

Your Privacy Rights

Depending on your state of residence, you have some or all of the following rights:

  • Access: request a copy of the personal information we hold about you.
  • Correction: request that we correct inaccurate or incomplete information.
  • Deletion: request that we delete your information, subject to retention obligations.
  • Portability: receive your information in a structured, machine-readable format.
  • Opt-out: opt out of certain processing including marketing communications.
  • Non-discrimination: not be discriminated against for exercising your privacy rights.

To exercise any of these rights, contact [email protected]. We respond within 30 days.

09

Data Retention

We retain personal and financial information only as long as needed for the purposes outlined in this policy, or as required by law. Typical retention periods:

  • Active loans: for the duration of the loan plus 7 years after final payment (federal record-keeping requirements).
  • Declined applications: typically 25 months for Equal Credit Opportunity Act compliance.
  • Marketing data: until you opt out or after 36 months of inactivity.
  • Anonymized analytics: may be retained indefinitely with no personally identifying connections.
10

Children's Privacy

Lion Loans services are intended for adults 18 and older. We do not knowingly collect personal information from anyone under 18. If you believe a minor has provided us with personal information, contact us immediately and we will delete it.

11

State-Specific Rights

California (CCPA/CPRA)

California residents have additional rights including the right to know what personal information is collected, used, shared, or sold; the right to delete personal information; the right to correct inaccurate information; and the right to limit use and disclosure of sensitive personal information.

Virginia, Colorado, Connecticut, Utah

Residents of these states have similar rights under their respective state privacy laws (VCDPA, CPA, CTDPA, UCPA).

Nevada

Nevada residents may opt out of the sale of certain covered information (though we do not sell personal information).

To exercise state-specific rights, contact [email protected]. You may also designate an authorized agent.

12

Policy Updates

We may update this Privacy Policy from time to time. Material changes will be communicated via email and prominently displayed on the website. The "Last Updated" date above reflects the most recent version. Continued use of our services after an update constitutes acceptance of the revised policy.

13

Contact Us

Questions, concerns, or requests related to this Privacy Policy or your data:

Email: [email protected]

Lion Loans Inc.
1209 Orange Street, Wilmington, DE 19801

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